dough raising

At the end of last year we were involved in the Wallace & Gromit Children's Charity's BIG Bake, through our client Homepride Flour. Homepride was supporting the event, which asked people around the UK to put on bake sales during BIG Bake week (2nd-8th December 2013). The money raised would help improve the quality of life of sick children and their families in local hospitals and hospices across the country.

It's such a fantastic cause, and we were very pleased to be part of it. We've just heard that in total a fantastic 189,000 people took part, and £50,000 was raised!

For us, the BIG Bake was also a great chance to get Homepride Flour's new social media presence up and running, and indeed flourishing. Watch this space for more plans in 2014 as Homepride's Fred celebrates his 50th!