The resulting packs see the humble coffee cup transformed with flamboyant decorations which hold the values of the brand and increase variant differentiation across the range. The back of pack is also used to communicate 'Extraordinary Expertise' with an eclectic collection of coffee stories, tips and images from the Löfbergs Lila archive.
Wednesday, April 21, 2010
coffee break
The resulting packs see the humble coffee cup transformed with flamboyant decorations which hold the values of the brand and increase variant differentiation across the range. The back of pack is also used to communicate 'Extraordinary Expertise' with an eclectic collection of coffee stories, tips and images from the Löfbergs Lila archive.
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